ESL (Electronic Shelf Label)
Empowering Retail DX: Overview & Core Benefits of Smart ESL System
Smart Electronic Shelf Label (ESL) systems are retail Digital Transformation (DX) IoT solutions that utilize wireless communication technology to effectively deliver product information to customers.
[5 Key Benefits of ESL Systems]
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Instant Price Synchronization Fully integrates with your POS system to update prices across all departments and locations simultaneously, ensuring perfect price accuracy and consistency.
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Significant Labor Savings Eliminates the hours spent manually replacing paper tags, allowing store staff to dedicate more time to customer service and store management.
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Seamless Multilingual Support Effortlessly displays product details and promotions in English and multiple other languages, enhancing the shopping experience and satisfaction for a diverse customer base.
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Centralized Promotion Management Streamlines the execution of seasonal campaigns, weekly specials, and flash sales directly from a centralized system in real time.
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Elevated Store Aesthetics Creates a clean, modern shelf presentation that enhances overall brand value and projects a sophisticated store image.
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DP0150A
High-Precision 296×144 Ultra-Low Power E-Paper Display
Features a 154 DPI dot matrix screen for clear text and barcode visibility. Offers BWRY 4-color display and specialized freezer BW options for diverse store environments.MV
W460, MVW490, MVW550, MVW650
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Dimension [WLH]: 69.4 * 35.3.8 * 11.7
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Effective display [mm]: 48.6 * 23.65
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DPI [Pixel]: 154dpi
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Resolution [Pixel]: 296 * 144
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Screen: Dot matrix E-paper
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Screen Color: Black/White/Red/Yellow(BWRY)/ White(Black/White,BW) for freezer
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Working Temperature: 0~40°C (* DP0266F -25~0°C )
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Battery: 2x620mAh
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Battery life: 10 years [2 updates per day]
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LED Multi-colored LED [Full color]
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Protocol: 2.4GHz proprietary protocol
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Accessories: Slide / Rail / Stand / Clip
DP0213A
10-Year Battery Life Powered by Dual-Cell Architecture
MVW460, MVW490, MVW550, MVW650
Equipped with a 2×620mAh battery setup, ensuring up to 10 years of reliable operation based on 2 daily updates. Maximizes battery lifespan to significantly cut down maintenance costs.
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Dimension [WLH]: 69.4 * 35.3.8 * 11.7
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Effective display [mm]: 48.6 * 23.65
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DPI [Pixel]: 154dpi
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Resolution [Pixel]: 296 * 144
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Screen: Dot matrix E-paper
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Screen Color: Black/White/Red/Yellow(BWRY)/ White(Black/White,BW) for freezer
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Working Temperature: 0~40°C (* DP0266F -25~0°C )
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Battery: 2x620mAh
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Battery life: 10 years [2 updates per day]
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LED Multi-colored LED [Full color]
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Protocol: 2.4GHz proprietary protocol
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Accessories: Slide / Rail / Stand / Clip
DP0266A/F
2.4GHz Proprietary Protocol & Multi-Colored LED
Leverages a dedicated 2.4GHz wireless protocol for fast and stable data updates. Integrated full-color LED delivers instant visual alerts for status updates and promotions.
MVW460, MVW490, MVW550, MVW650
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Dimension [WLH]: 82.0* 41.7 * 11.7
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Effective display [mm]: 60.1* 30.7
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DPI [Pixel]: 152dpi
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Resolution [Pixel]: 360 * 184
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Screen: Dot matrix E-paper
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Screen Color: Black/White/Red/Yellow(BWRY)/ White(Black/White,BW) for freezer
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Working Temperature: 0~40°C (* DP0266F -25~0°C )
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Battery: 2x620mAh
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Battery life: 10 years [2 updates per day]
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LED Multi-colored LED [Full color]
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Protocol: 2.4GHz proprietary protocol
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Accessories: Slide / Rail / Stand / Clip
DP0266W
Wide Operating Temperature Down to -25°C
MVW460, MVW490, MVW550, MVW650
Operates seamlessly across standard retail temperatures (0~40°C) and freezer environments (-25~0°C). Delivers reliable display performance in demanding cold-chain applications.
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Dimension [WLH]: 82.0* 41.7 * 11.7
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Effective display [mm]: 60.1* 30.7
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DPI [Pixel]: 152dpi
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Resolution [Pixel]: 360 * 184
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Screen: Dot matrix E-paper
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Screen Color: Black/White/Red/Yellow(BWRY)/ White(Black/White,BW) for freezer
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Working Temperature: 0~40°C (* DP0266F -25~0°C )
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Battery: 2x620mAh
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Battery life: 10 years [2 updates per day]
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LED Multi-colored LED [Full color]
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Protocol: 2.4GHz proprietary protocol
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Accessories: Slide / Rail / Stand / Clip
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DP0420A/W
Versatile Mounting Accessories
MVW460, MVW490, MVW550, MVW650
Supports a full range of mounting options including Slide, Rail, Stand, and Clip. Enables effortless installation across various store shelf fixtures.
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Dimension [WLH]: A/ 92.8* 91.8.7 * 12.6, W/ 97.8*91.8*6.9
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Effective display [mm]: 84.8* 63.6
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DPI [Pixel]: 120dpi
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Resolution [Pixel]: 400* 300
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Screen: Dot matrix E-paper
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Screen Color: Black/White/Red/Yellow(BWRY)
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Working Temperature: 0~40°C (* DP0266F -25~0°C )
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Battery: 1200mAh
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Battery life: 10 years [2 updates per day]
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LED Multi-colored LED [Full color]
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Protocol: 2.4GHz proprietary protocol
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Accessories: Slide / Rail / Stand / Clip
DP0750A
High-Resolution 880×528 Wide E-Paper Screen
MVW460, MVW490, MVW550, MVW650
Delivers an expansive 163.2×97.92mm viewing area with 137 DPI pixel density for clear typography. Optimized for displaying detailed product specifications, QR codes, and rich BWRY promotional graphics.
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Dimension [WLH]: 178.4*125.6*10.9
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Effective display [mm]: 163.2*97.92
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DPI [Pixel]: 137dpi
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Resolution [Pixel]: 880* 528
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Screen: Dot matrix E-paper
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Screen Color: Black/White/Red/Yellow(BWRY)
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Working Temperature: 0~40°C (* DP0266F -25~0°C )
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Battery: 1600mAh
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Battery life: 10 years [2 updates per day]
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LED Multi-colored LED [Full color]
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Protocol: 2.4GHz proprietary protocol
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Accessories: Slide / Rail / Stand / Clip
DP160A
Resilient Thermal Performance Across Retail Environments
MVW460, MVW490, MVW550, MVW650
Operates reliably within a standard 0~40°C range, with optional support for cold-storage facilities down to -25°C. Ensures crisp screen contrast and stable data rendering in both room-temperature and chilled setups.
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Dimension [WLH]: 263.6*102.7*13.1
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Effective display [mm]: 244.5*163.0
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DPI [Pixel]: 99dpi
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Resolution [Pixel]: 960* 640
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Screen: Dot matrix E-paper
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Screen Color: Black/White/Red/Yellow(BWRY)
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Working Temperature: 0~40°C (* DP0266F -25~0°C )
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Battery: 1600mAh
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Battery life: 10 years [2 updates per day]
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LED Multi-colored LED [Full color]
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Protocol: 2.4GHz proprietary protocol
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Accessories: Slide / Rail / Stand / Clip
2024 3.5billion USD YoY 40% increase in market size ( expansion in retail stores + phase in in other countries)
2024 Sales: Vusion＞Hanshow＞ Solum, Vusionis a leading company with vertical integration of ESL products + components (PANEL/GLASS)
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ESL Market size is about 52B$. USA(18.8B$) Japan(5B$) Germany(3.7B$)
Out of the top 250 world retail firms, US, Japan, Germany, UK, and France possess 153, which converts to 61% of the market share
Most countries outside Western Europe have an adoption rate of 2-4%
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Offline Labor savings -Focus on core tasks like checkout, Sales improvement -High interest & low activity and, High interest in utilizing digital technology